eCommerce is a rapidly increasing sector of the global market that has gained quite a popularity because of its instant profits and easy functionality. E-commerce websites have immense power and capabilities to lure people towards your business, and generate more sales and revenue. However, there are people that do not wish to invest heavily during their initial days. And that’s where the term dropshipping eCommerce came into existence!
Dropshipping ecommerce businesses has become extremely popular amongst Gen Zers, and millennials, due to their low investment and quick customer service. Since, you do not have to store any inventories to your warehouse, the dropshipping business can even enable you to start your business with limited monetary funds.
Are you also planning to invest in the dropshipping eCommerce business in 2020? If yes, then you are on the right platform!
As an expert in ecommerce development, we at Matellio today bring you the 7 step strategy to start your dropshipping business with an active dropshipping eCommerce website! In this post, we will be covering the 7 steps that you need to follow to build your dropshipping website in no time and with less financial resources. But first things first!
Why Build a Dropshipping Website?
Before initiating with the e-commerce website development process, it is critical to know the benefits of investing in a dropshipping website. Although dropshipping has been adopted by many eCommerce marketers and many other people to make more profits with less investment, there are many more reasons that will compel you to create a dropshipping website.
Let’s discuss some of the reasons here!
- The manufacturers and suppliers want to work with such a person that already has a website and a substantial customer base. A dedicated eCommerce website will prove your credibility and will ensure the manufacturer that people are looking for their products.
- Almost every competitor of your niche has a dedicated website so why not you? Competitor analysis is a crucial aspect and to expand your eCommerce business, it is advisable that if all your competitors have an eCommerce website, then you should also have it!
- Almost everyone today likes to buy online, and when you have all your products on a centralized online platform, then you have maximum chances of lead conversions.
- You can seamlessly showcase all your products instantly to your online users with the help of a dedicated eCommerce website.
Hence, investing in a dropshipping eCommerce website will always be a profitable deal for you! Now that you are convinced enough, let us quickly discuss the seven easy steps through which you can easily create your dropshipping business website.
How to Create a Dropshipping eCommerce Website?
Step 1: Identify a Dedicated eCommerce Website Platform
The first and foremost aspect you need to decide while building a dropshipping website is to select a proper eCommerce website platform. Now, thanks to the digital world we live in, today we have lots of robust platforms that enable you to design or develop your dropshipping website all by yourself.
Magento, WooCommerce, Shopify, etc. are some of the trending eCommerce platforms that you can use to design your dropshipping website. Some of them may vary based on their features, and you may find some best suited for your business. But, they all have robust templates or blueprints that you can leverage to enhance your user experience. Each of these eCommerce platforms have capabilities to satisfy a user’s needs and to help you deliver your business goal with clearity. Do consider their pricing models before selecting any one of them!
Additional Reading: Magento eCommerce Development: Why to Opt for it?
Step 2: Choose a Good Hosting and Domain Name
Once you have finalized the eCommerce website platform, it is now time to choose a good hosting provider and a unique domain name. For anyone new to the platform, domain name is the name given to your website after www. In other words, this will be the name that people will use to search your dropshipping website on the search engine.
So, you should always choose a unique and short domain name. Domain names aren’t very expensive, and thus, choosing a name that is relevant to your business, can have a lot more impact on your online brand value and user engagement.
Second comes the hosting of your eCommerce website. Hosting simply means a location where your website will be placed on the internet. A secure and reliable hosting not just safeguards all your website’s information, but will also enable safer payments for your users. All their bank details would be secured from online frauds, and your dropshipping website will also run fast. BlueHost and GoDaddy are some of the best hosting service providers that are liked by the majority of the global audience! For additional information over hosting and domain name, you can always contact our experts.
Step 3: Secure a Website Developer
The next big thing in dropshipping website development is selecting a reliable and cost-effective website development company. Now, some of you may have the question of why not hire a freelancer for the website development? Well, here’s the answer to it!
An experienced website development firm will have all the required resources like a project manager, a front-end developer, a back-end developer, a tester, and so on. Besides that, they will also be aware of all the roadblocks that might come during the dropshipping website development and will have answers to all those questions.
And don’t forget their excellent customer services and advanced technology tools that will automatically boost your website’s performance and will help you stand out of the competitive world!
Read More: How to Find a Good Web Development Company?
Step 4: Decide an Attractive Theme
The color combination and preferred choice of theme could play a significant role in deciding the engagement of your dropshipping website. For instance, choosing dark themes and big bolds for a vintage store could be an add-on for your website. Similarly, choosing the bright themes and somewhat smaller and fancy fonts for an online store that deals in child care and stuff for children could be a smart choice!
Even if you have a sizable budget, going with a smart and interactive theme could be your game changer against your competitors. Online users love to spend their time on a website that is not just useful but also intuitive and engaging. So, invest some amount and research time in selecting a good and vibrant theme for your website. If not, then hire an experienced website developer that could do that work for you!
Step 5: Include all the Relevant Plugins
Apart from an aesthetic website design, plugins to play a crucial role in determining the performance and effectiveness of your website. eCommerce Plugins like Oberlo, Mailchimp, and Social Rabbit are some of the trendy store plugins that you can use to enhance the functioning and usability of your dropshipping website.
Additionally, many of the robust eCommerce platforms like Shopify and WooCommerce also offer some powerful and user-friendly plugins that you can yourself add in your website to make it feature-rich and effective for your online users. Content Egg, Dropship, Plugin SEO, Product Reviews, Alidropship Woo, and Alidropship, are some of the popular plugins from WordPress and Shopify that you can find for free on the internet.
Remember, not all plugins are meant for your website. Some of them could do the same work, while others may not be useful to you during your initial days. But, do add at least some of the basic plugins and a few advanced ones to make your dropshipping website more feasible and advanced from your competitors!
Additional Resources: What are the Best WordPress Plugins for 2020?
Step 6: Invest in Thorough Testing
Testing is the most crucial term when it comes to the development sector. There are many bugs – small and bigger ones, that are unseen at the time of development. Even small, these bugs can hamper the performance and eventually the effectiveness of your dropshipping website if not handled at the correct time. Therefore, we have automated testing and manual testing methods to ensure that nothing hinders your business growth!
With automated testing methods, the tester need not invest much time in testing every component as the system will be capable enough to detect even the slightest of the errors in your website. Furthermore, the automated testing tools will also provide you with the necessary solution that will be much needed to resolve a particular bug.
In short, investing in automated testing is a profitable deal not just from the cost point of view, but also from time and resource utilization point of view! You could even invest in A/B Testing methods to constantly check the feasibility of the features and plugins and whether you need to replace them or not!
Want to know more about automated testing?
Step 7: Digital Marketing is the Key to Success
Finally, we are at the last step of our dropshipping website development. After you have thoroughly tested your website, it is now time to launch it on the global platform. But, before presenting your dropshipping website to the global audience, there is a crucial aspect that you need to consider. Yes, we are talking of none other than marketing!
We all know that marketing is a vital aspect without which even your finest work could not yield the expected results. And in today’s digital world, nothing better than a digital marketing approach could help you promote your dropshipping website. So, invest in social media marketing and even leverage a good SEO expert to promote your website on online platforms.
You could even ask your website developer to add-in the popular SEO plugins during your eCommerce website development so that it automatically ranks on Google without much effort. Moreover, we are also providing a list of all the social media tricks and tips that you could leverage to market your dropshipping business more easily to the right set of audience.
Here’s the link to it!
Additional Resources: How to Generate More Leads from Social Media
Building a Dropshipping eCommerce Website with Matellio
So those were all the steps you need to take to quickly launch your shipping website into the global market. To conclude, we can say that the world is evolving at a greater pace, and so should your business be! To match the needs of the modern users, you should always be present at their level and it is no surprise that almost all of the world today is available online.
People tend to buy what they see on the internet, and hence, it becomes critical for you to have an online presence if you want to survive in today’s digital world. Not just it helps you generate more sales by reaching a larger audience, but it also ensures that you have a credible store and people will not be fooled once they make any purchase from you!
So, ready to build your dropshipping website with Matellio? We have years-long experience in developing websites for a multitude of industries. Our eCommerce experts have a complete knowledge of all the resources you would be needing during the website development and even promises to deliver the site quickly and without any error! We have multiple projects and portfolios to showcase our capabilities and work.
Whether you have more questions or wanted to know about our projects, visit our site today! Plus, get a free expert consultation over your business idea absolutely free on your first visit!
Till then , Happy Reading!